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Laural Carr, owner of Impagination, a marketing firm in Toronto focusing on sevice-based businesses, is about to celebrate her 35th year in business. We talk about productizing your services – the Why and the How? We talk about pricing and when you should value based price versus charge by the hour. You will want to tune into this episode to learn about what elephants, meatloaf and GPS have to do with marketing. It’s a great one!

About Wendy Brookhouse 

For more than a decade, Wendy has helped people get to their financial goals faster and easier. Since earning her first ten cents, and leveraging every penny (back when there were pennies) she realized how to make the most of it.

Her dime-savvy mentality has been put to great use as the founder of Black Star Wealth™, as she's learned how to build a business from the ground up while simultaneously creating powerful financial tools such as the One Number Solution™ and One Number Solution for Business™.

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